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Taschen Game Changers: The Evolution of Advertising Book

Taschen

Peter Russell & Senta Slingerland

  • Taschen Game Changers: The Evolution of Advertising Book
  • Taschen Game Changers: The Evolution of Advertising Book
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  • Taschen Game Changers: The Evolution of Advertising Book
  • Taschen Game Changers: The Evolution of Advertising Book

Sherry Says

Look back at the history behind 150 pieces of work that ask how and why those who “Just Do It”, did it in the advertising world

Meet the maker

Taschen is one of the world’s leading art book publishers founded by Benedikt Taschen in Germany in 1980. The company began as Taschen Comics where Benedikt's extensive comic collection was published. Throughout the years the company has become renowned for publishing beautiful fashion books suitable for displaying on coffee tables.

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Description

This book marks the 60th birthday of the Cannes Lions Festival of Creativity.
Featuring campaigns that have changed the advertising industry forever - from Volkswagen’s “Think Small” to the “Nike Fuelband” to Levi’s “Laundrette”, and Burger King’s “Subservient Chicken”.
This book looks at the history behind some 150 pieces of work to ask how and why those who “Just Do It” did it.

Product Details

Dimensions
H 38.1 x W 25.1 cm
Details
312 Pages
Hardcover

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£44
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Price includes VAT

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